About
As a multidisciplinary designer, Sohyun explores the captivating intersection of science, technology, art, and design. Her work revolves around enhancing human senses and delivering sophisticated, innovative design solutions that harmonize physical and digital ecosystem and promote sustainability.
At the heart of Sohyun's approach is a fascination with the intricate interactive system that integrates biology, digital elements, and social dynamics. By challenging human cognition in response to environmental stimuli, she unlocks the potential of design to heighten and enrich our emotive experiences through spatial learning and configuration. Her creations embody an enchanting fusion of multi-sensory and immersive encounters that leave a profound impact on our cognitive well-being.
Guided by a profound understanding of systematic design thinking, Sohyun seamlessly bridges the realms of the digital and physical, weaving together the built and natural environments. Inspired by the wisdom of nature, her designs forge meaningful connections and establish new spatial relationships between humans and the world around them. By seamlessly integrating living design systems, cutting-edge sensors, and responsive materials, she breathes life into environments that encourage interaction, purpose, and a co-evolutionary culture.
Sohyun's work is a testament to her ability to craft captivating designs that transcend boundaries, engage our senses, and foster a deep sense of connection with the world we inhabit.
Design
Philosophy
As a Multidisciplinary Designer/Creative Technologist, I believe that every design tells a story — and it’s through these stories that we connect, inspire, and transform.
My work is dedicated to creating immersive, unforgettable experiences that bridge the physical and digital worlds. With a deep focus on storytelling and human engagement, I lead teams to craft environments that evoke emotion and spark curiosity.
I blend innovative design with sustainability, ensuring that every project is not only inclusive and impactful but leaves a lasting impression on all who experience it.
What Drives Me
Every day, I search for that feeling you get from a window seat on a flight — when the world shrinks, and suddenly you remember how small we are. That’s perspective. That’s design, too.
I’m inspired by contradiction — analog and digital, logic and intuition, nature and machine. My best ideas usually come from breaking a rule, reframing a system, or stumbling across a glitch that turns into poetry.
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